In an age of hyper marketing, intense competition and tightly controlled PR, it’s amazing that truly horrible ideas can still make it past the brainstorming stage. Whether it’s the nightmare of design by committee or just a conflagration of mediocre talents pulling the wool over the eyes of out of touch rich CEOs, we occasionally see awful designs rolled out in an underwhelming explosion of anticlimax. Today, we analyze the most recent NHL obscenity with the resurrection of Somebody Approved This.

Recently, the National Hockey League apparently decided to just give up on their All-Star Game. “Screw it,” I imagine Gary Bettman saying, laying arms crossed inside a coffin while Deputy Commissioner Bill Daly nourishes him with the blood of the eternally youthful Jaromir Jagr. “If the fans want to turn this thing into a farce by voting in an obscure Latvian member of the Buffalo Sabres with 42 career points then we shall give them their farce!” Enter the latest in somewhat sorta hockey jersey-looking apparel. The 2015 NHL All-Star jersey, brought to you by Zellers.

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